A real estate CRM that keeps the buyer, the unit and the payment plan together.
Enquiries from WhatsApp, calls and email land on one buyer record. List each unit as a one-of-a-kind item with the fields you need, attach an off-plan payment plan to the deal, and keep the contract and every installment on it.
What the real estate CRM does
Enquiries
Every enquiry in one list, wherever it came from.
WhatsApp, chat, email and calls collect in one lead list, with the age of each lead in days. A new WhatsApp number creates the buyer and opens the lead by itself.
See the WhatsApp CRMUnits and listings
List each unit once, as a one-of-a-kind item.
Add a unit to the catalog as a single item rather than stock, and give it your own fields: tower, floor, size, bedrooms, handover date. The industry picker includes real estate, so the usual fields start filled in.
See the catalogPayment plans
Write the off-plan split once and reuse it.
A plan holds percentages, such as 10 at booking, 30 during construction and 60 at handover, and the deal supplies the price. Change the price and every installment follows.
See Payment plansDeals
A pipeline with your own stages.
Set the stages your sale really goes through, from enquiry to reservation to handover. Deals sit in the currency they were sold in, with stale and overdue flags on the card.
See DealsSite visits
Viewings and handovers as tasks of your own.
Create the task types your team uses, such as site visit, snag list and handover, and give each one an owner and a date on the deal.
See DealsContracts
Send the contract for signature from the deal.
Write the document once with fields that fill from the deal, send it for signature, and keep the signed copy and its evidence on the record.
See DocumentsWhy a real estate CRM inside the whole business works better
Sales and finance read the same schedule.
Finance sees the same payment schedule the buyer agreed to, on the deal itself, so nobody keeps a second sheet of installments.
A deposit is not revenue yet.
Each item says when its revenue counts as earned: on invoice, on delivery or when paid. The accounting entry follows by itself.
Agents are seats, buyers are free.
You pay per person who signs in. Buyers, owners and contacts cost nothing, however many you hold.
For selling property in the UAE
Buyers message on WhatsApp, so the CRM starts there.
Put a WhatsApp link or QR code on a listing, a board or a brochure, and each chat it starts becomes a lead with the conversation attached.
Price in dirhams, sell in any currency.
An overseas buyer can be quoted in their own currency, and every total you read is converted into the one your company reports in.
Know the rules on cash and reporting.
Our free guide explains goAML and the real estate activity report for cash deals, and the tools hub covers VAT and corporate tax.
Questions about Real estate CRM
What is a real estate CRM?
A real estate CRM keeps buyers, tenants and owners, the units they are interested in and the deals in progress in one place, so an agency or developer can follow every enquiry from the first message to handover.
Does it handle off-plan payment plans?
Yes. Write a plan once as percentages, such as 10, 30 and 60, attach it to the deal, and the installments are worked out from the price. Change the price and every installment follows.
Can leads come in from WhatsApp?
Yes. Connect your own WhatsApp Business number, and a message from a new number creates the contact and opens a lead, with the conversation on the record.
Is it for agencies or developers?
Both. An agency tracks enquiries, viewings and deals across its listings. A developer adds payment plans, contracts and installments on the same buyer record, with finance working from the same schedule.
How much does it cost?
Standard is $25 per seat per month and Pro is $35, with every department and every app in both. You pay for people who sign in, never for contacts or deals. You can start free for fourteen days with no card.
Free for anyone, with or without NearSync AI: UAE tools and UAE business essentials.
Get your organisation on NearSync AI
NearSync AI keeps the buyer, the unit, the payment plan and every installment on one record. See how it works.