WhatsApp rates your number, and that rating decides how many people you can message. It is worth watching before it becomes a problem rather than after.
What is rated
Meta tracks how recipients respond to your messages. Blocks and "report" taps lower your quality rating; ordinary replies do not.
A falling rating reduces your messaging limit. A poor enough rating suspends the number.
What the panel shows
Your current quality rating, your messaging limit, and your standing.
Check it after any large broadcast. That is when a rating moves, and it is the one action most likely to move it downwards.
Protecting it
Only message people who agreed to hear from you. Consent is the whole game, and the held-contacts list on a broadcast is protecting the number rather than obstructing you.
Make opting out easy and honour it immediately. Someone who cannot leave will block instead, and a block costs far more than an unsubscribe.
Do not broadcast because you can. Frequency is what turns a useful channel into a muted one.
If the rating drops
Stop broadcasting and let ordinary conversations continue. Ratings recover with normal use over days.
Continuing to send while a rating is falling is what turns a recoverable dip into a suspension, and a suspended number takes the whole channel with it.
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