WhatsApp Talking to customers on the channel they already use.
Overview
The inbox, and how WhatsApp differs from every other channel.
The rules
What Meta allows, what consent requires, and keeping the number healthy.
Setting it up
Connecting a number, templates, and who picks up when.
Working the inbox
Tying a conversation to a record, and sorting what arrives.
Staff tools
Running the inbox from WhatsApp itself, safely.
AI and outbound
What the assistant answers, and sending to many people at once.